{"title":"FBT — MORHAV® VEDA GHEE (COW GHEE) | 100% Ayur","description":null,"products":[{"product_id":"morhav-organics-wild-forest-honey","title":"MORHAV Organics Wild Forest Honey","description":"\u003cp\u003eOur NPOP-certified, 100% organic Wild Forest Honey is harvested from the forest sanctuaries above 4,000 ft in the Aravalli hills. One of the world’s oldest mountain ranges, dating back 3.2 billion years, the Aravalli Range's unique ecology hosts a wide range of exotic trees.\u003c\/p\u003e\n\n\u003cp\u003eMORHAV Organics’ rich golden honey is foraged by wild bees from over 40 rare flowering species. A golden, richly layered nectar, it offers a harmonious medley of tastes, earthy and floral, with woody undertones and a hint of bitterness from the neem and karanja blooms.\u003c\/p\u003e\n\n\u003ch3\u003eUsed in sacred rituals since Vedic times\u003c\/h3\u003e\n\n\u003cp\u003eThe empirical evidence of the use of honey—gathered from wild bees foraging natural forests —for religious purposes go back to Vedic times. The Rig Vedic chant, ‘Madhu vātā ṛtāyate madhukṣaranti sindhavaḥ…’ implies the use of honey in sacred rituals by metaphorically referring to honey as a symbol of prosperity, health and the sweetness of nature. The Atharva Veda, Upanishads and ancient Ayurvedic texts such as the Charakha Samhita too, mention madhu in a symbolic spiritual context with healing qualities.\u003c\/p\u003e\n\n\u003cp\u003eToday, our Wild Forest Honey or van-madhukam, is collected much the same way as in the Vedic times - from undomesticated bees foraging the wild forests of the Aravalli hills. Raw, pure and packed with therapeutic qualities and rich symbolism, the honey is the perfect ingredient for Panchamrita – ‘the drink of the gods’, a sacred mixture of five special foods used in holy rituals.\u003c\/p\u003e\n\n\u003cp\u003eWild forest honey is also offered in yajnas to propitiate the gods; and to anoint deities during the abhishekham ceremonies. It is an important element used in all sacred sacraments or sanskars such as childbirth and marriage ceremonies. Today, Wild Forest Honey is used in religious rituals by all who understand the value of age-old Vedic wisdom.\u003c\/p\u003e\n\n\u003ch3\u003eRelevance to contemporary hospitality units:\u003c\/h3\u003e\n\n\u003cp\u003eIt is particularly relevant for the HoReCa industry as it offers a sophisticated bouquet of finely blended tastes, pairing well with artisanal cheeses, grilled meats and elegant desserts. At the back-end, it goes into marinades, salad dressings, glazes and cocktails.\u003c\/p\u003e\n\n\u003cp\u003eParticularly for wellness-forward hospitality units and Ayurvedic dining, Wild Forest Honey is the right fit – raw, organic \u0026amp; revered in Ayurveda as a natural detox agent. Since MORHAV honey is largely collected by local foragers using eco-sensitive methods, it’s also the choice of green-conscious outlets.\u003c\/p\u003e","brand":"Mohan Ghee","offers":[{"title":"55 gm","offer_id":47919056388254,"sku":null,"price":100.0,"currency_code":"INR","in_stock":true},{"title":"165 gm","offer_id":47919056421022,"sku":null,"price":280.0,"currency_code":"INR","in_stock":true},{"title":"225 gm","offer_id":47919056453790,"sku":null,"price":410.0,"currency_code":"INR","in_stock":true},{"title":"275 gm","offer_id":47919056486558,"sku":null,"price":419.0,"currency_code":"INR","in_stock":true},{"title":"340 gm","offer_id":47919056519326,"sku":null,"price":518.0,"currency_code":"INR","in_stock":true},{"title":"440 gm","offer_id":46830149501086,"sku":null,"price":658.0,"currency_code":"INR","in_stock":true},{"title":"500 gm","offer_id":47919056552094,"sku":null,"price":780.0,"currency_code":"INR","in_stock":true},{"title":"550 gm","offer_id":47919056584862,"sku":null,"price":780.0,"currency_code":"INR","in_stock":true},{"title":"1.1 Kg","offer_id":46830149468318,"sku":null,"price":1500.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/1286\/7998\/files\/1_d0170fa8-a6b2-4d6a-92fe-26954899c15c.png?v=1778563472"},{"product_id":"morhav-bee-pollen","title":"MORHAV BEE POLLEN","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eKnown as a ‘superfood’, bee pollen is a ball or pellet of pollen, gathered \u0026amp; packed into the hive by worker honeybees, and is the primary food source for the bees in the hive. The secretions of the bees trigger a fermentation process that render the high-value nutrients in pollen more readily available. \u003cbr\u003e\u003cbr\u003eThis  ‘ambrosia’ or ‘Food of the Gods’ has a history that goes back 5,000 years. The superfood was used in ancient Chinese, Greek, Aztec, Egyptian and American Indian civilizations as a tonic to increase energy and stamina. Historical figures such as Greek philosopher Hippocrates, Pliny the Elder, and Pythagoras too believed in the therapeutic potential of bee pollen.\u003cbr\u003e\u003cb id=\"docs-internal-guid-0f038a0b-7fff-a252-3912-0225a0d9a3da\"\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMORHAV Bee Pollen is among nature’s purest ‘tonics’. With every spoonful, you embrace an ancient wellness tradition crafted by nature and trusted across centuries.\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Mohan Ghee","offers":[{"title":"Mustard 25 gm","offer_id":47984457908382,"sku":null,"price":125.0,"currency_code":"INR","in_stock":true},{"title":"Mustard 75 gm","offer_id":47984463249566,"sku":null,"price":250.0,"currency_code":"INR","in_stock":true},{"title":"Mustard 250 gm","offer_id":47984463282334,"sku":null,"price":700.0,"currency_code":"INR","in_stock":true},{"title":"Mustard 350 gm","offer_id":47984463315102,"sku":null,"price":991.0,"currency_code":"INR","in_stock":true},{"title":"Himalayan Fruits 350 gm","offer_id":47984463347870,"sku":null,"price":1999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/1286\/7998\/files\/HimalayanFruitsBeePollen.png?v=1782811561"}],"url":"https:\/\/mohanghee.in\/collections\/fbt-morhav-veda-ghee-cow-ghee.oembed","provider":"Mohan Ghee","version":"1.0","type":"link"}